What are Super Apps?
Super Apps are all-in-one platforms that bring multiple services together into a single ecosystem. Imagine an app where you can:
- Transfer money instantly using UPI
- Pay bills, recharge mobiles, and manage tickets or bookings
- Apply for loans, save smartly, invest in mutual funds, or buy insurance
- Book a cab, order food, shop online, or manage your transit wallet
- Access coupons, promotions, and loyalty rewards
- Chat, share content, or stream entertainment
All of this is powered by one secure login and a seamless user experience. That’s the power of a Super App.
For financial institutions, telcos, and enterprises, Super Apps are no longer optional; they are fast becoming the default digital engagement platform.
Market Valuation & Growth Projections
- USD 61.30 billion in 2022
- USD 722.4 billion projected by 2032
- CAGR of 27.8% (2023–2030)
- Nearly 12x growth over a decade
Source: Grandview Research, Allied Market Research
This growth is driven by financial institutions and consumer brands integrating payments, commerce, and lifestyle services into unified Super App ecosystems.
Why Do Financial Institutions Need a Super App?
Traditional banking apps are limited to basic features like account balance, fund transfers, or bill payments. In today’s digital-first world, customers expect much more. They want one single app to manage their entire financial life, from UPI payments and mutual fund investments to insurance, stock portfolios, and family finances.
This is where Financial Super Apps come in. By integrating multiple financial services into a unified, secure, and intelligent ecosystem, banks and fintechs can unlock continuous engagement, stronger customer loyalty, and new revenue streams.
Building the Ultimate Financial Super App: Essential Features
1. UPI & Digital Payments
- UPI payments with QR code & contactless transfers
- Peer-to-peer transactions & unified payment history
- Merchant payments & subscription billing
- NPCI-compliant secure frameworks
2. Account Aggregator (AA) Integration
- Bank account tracking via AA framework
- Consolidated view of all linked accounts
- Stock, mutual funds, and securities tracking via trusted data sources
- Personalized financial insights powered by aggregated data
3. Wealth & Investment Management
- Mutual fund tracking with SIP insights and goal-based investing
- Stock portfolio performance & advisory recommendations
- Bonds, fixed deposits, ETFs all in one dashboard
- Family portfolio view for holistic financial planning
4. Lending & Credit
- Loan application management (personal, home, business)
- Credit card management with rewards & EMI tracking
- Buy-now-pay-later (BNPL) integration
- AI-driven credit scoring for faster loan approvals
5. Insurance & Protection
- Health, life, and general insurance management
- Policy comparisons, renewals, and claims tracking
- AI-based risk profiling and recommendations
6. Savings & Personal Finance
- Automated savings tools & goal-based savings
- Expense categorization & budgeting dashboards
- Alerts on unusual transactions or spending patterns
- Family view: Track household finances in a single app
Why Build With Pirimid?
At Pirimid, we specialise in building end-to-end Financial Super Apps designed for banks, NBFCs, fintechs, and wealth platforms.
Our expertise covers:
- UPI & Digital Payments Integration – NPCI-compliant, secure, and scalable.
- Account Aggregator (AA) Frameworks – for bank, stock, and investment data aggregation.
- Mutual Fund & Wealth Tracking – real-time dashboards with actionable insights.
- Family View – enables households to manage collective finances.
- Credit & Lending Modules – loans, BNPL, credit cards with AI-driven underwriting.
- Insurance Integration – policy management, renewals, claims.
- AI-Powered Insights – personalised recommendations, robo-advisory, chatbots.
- Full-Stack Delivery – UI/UX design, microservices-based backend, cloud-native deployment, and compliance-first security.
With Pirimid, financial institutions get a single partner to design, build, and scale their Financial Super App, tailored to their brand and regulatory environment.
Conclusion
The era of Financial Super Apps is here. With projected global growth exceeding USD 722.4 billion by 2032, institutions that adopt early will gain a sustainable competitive advantage.
At Pirimid, we help financial institutions go beyond banking apps by building future-ready Super Apps that integrate UPI payments, wealth management, lending, insurance, and AI-powered insights into a single unified experience.
Connect with us today to start building your Superapp.
- Visit: www.pirimidtech.com
- Email: info@pirimidtech.com
- Phone: +(91) 999 823 1173
Let Pirimid be your trusted partner in building the next-generation Financial Super App. Together, we can create a seamless, secure, and future-ready digital ecosystem for your customers. Connect with us today and let’s start building your Super App journey.
Allow our experts to take charge and assist you in building a Super App. Simply fill out the form below, and we’ll handle the rest.